Самые креативные и нестандартные рекламные серии.
Рекламные серии - это наиболее эффективная рекламная акция. Отличная идея - это первый шаг к привлечению внимания потенциального покупателя (клиента). А отличная идея воспроизведенная несколькими способами (вариациями) - это закрепительная пилюля, добивающая безразличие клиента к рекламе. Увидев "2 серию" привлекательной рекламы - зритель невольно ищет продолжения сериала, а значит он куплен.
Вот некоторые из них:
Реклама ADIDAS
Данная серия рекламных постеров рассчитана на издание в глянцевых журналах. Использование изгиба разворота журнала как анимационный механизм превращающий статическую рекламу в динамическую было крайне эффективной идеей.
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Реклама IKEA
Разработчики оттолкнулись от идеи: уплотняй до абсурда, либо воспользуйся нашим предложением. Как и в прошлой серии в данной рекламе внимание зрителя акцентировано не на самой продукции, а на проблеме с которой она борется
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Реклама DUREX
Следующая гениальная идея и зачетная серия. И ведь стоимость данных изделий нас интересует в последнюю очередь))))
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Реклама Конфет с виски
Конечно же детки данные конфеты не употребляли. Детская мимика бесподобна и дает возможность воплотить самые разные идеи в жизнь. Справедливости ради - в нашей стране такая реклама ЗАПРЕЩЕНА!
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Реклама музея архитектуры им. Щусева
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Ну и еще некоторые работы
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